Doorcount idea sheet · srchambercommerce.com/ideas/ask-the-expert-hour

An ask-the-expert hour

Set one hour a week when anyone can bring a question; the answer costs nothing and builds trust.

Steps

Pick a topic you answer all day: tire pressure, a squeaky door, a hair question, a confusing form.
Post the hour, and keep each conversation to about ten minutes.
Give general tips and say plainly when someone needs a full appointment.
Have a sheet with your hours and prices ready to hand over.

Visitors in the hour, and the appointments they book.

Licensed professionals: keep to general information and stay within the limits of your license.

One hand-lettered special on a board by the door, changed every morning, gives people walking past a reason to look in today.

Something quick, free and genuinely useful gets people through the door once; your work does the rest.

People who work nearby have a short lunch break; a fast, fixed option that fits inside it gives them a reason to come.