Doorcount idea sheet · srchambercommerce.com/ideas/lunch-express

A lunch-hour express

People who work nearby have a short lunch break; a fast, fixed option that fits inside it gives them a reason to come.

Steps

Design one quick option that fits inside a lunch break, with a time you can keep: a set lunch ready in 15 minutes, a quick trim, a while-you-wait fix, a 20-minute class.
Offer it only in the lunch window and say how long it takes.
Leave a card at nearby offices, with permission, or ask the building to post it.
Keep the time promise; if you cannot, say so before they order.

Customers between 11:30 and 1:30, against before.

Give one weekday hour a name and a small perk, and it can become the hour your regulars plan around.

Find the hour that is always quiet and give people one small, specific reason to come then.

One hand-lettered special on a board by the door, changed every morning, gives people walking past a reason to look in today.