Doorcount idea sheet · srchambercommerce.com/ideas/story-tags
Price tags that tell a story
A one-line story on the tag ("made four miles from here", "the one we use ourselves") helps people choose.
Steps
- Pick ten products that deserve more attention.
- Write one true line per tag: where it comes from, who it suits, why you stock it.
- Keep the price easy to see.
- Compare their sales for four weeks before and after.
What to count
Units sold of the tagged products, before against after.