Doorcount idea sheet · srchambercommerce.com/ideas/four-windows
Four windows a year
A window redone on a theme each season tells people walking by that something is happening inside.
Steps
- Pick four dates a year to change the window and put them on your calendar now.
- Choose one idea per window and build it around a few products or one service.
- Light it for the evening and put prices or a clear next step in view.
- Photograph each window for your listings and social pages.
What to count
Walk-ins in the week after a new window, against the week before.